Is the business purpose just to make money?

Is the business purpose just to make money?

A hot topic about business, values and social responsibility.

From an article on Harvard Business Review about Novo Nordisk strategy and business purpose. We developed an evaluation of the way of thinking the purpose, from Mintzberg to Ferrero, from Canada to Italy the way of rethink the business is now changing.

Get the whole article here: Is the business purpose just to make money?