Category Archives: Sociology

Theranos. A strange world where burglars win…

From 4.5 Billion to nothing … Forbes admitted: we were wrong: “Our estimate of Holmes’ wealth was based entirely on her 50% stake in Theranos…” Too much is unknown... Theranos has not delivered... Theranos’ target market may not exist... Here a summary of what happened and, maybe, the reason why. Get the article here

Is the business purpose just to make money?

A hot topic about business, values and social responsibility. From an article on Harvard Business Review about Novo Nordisk strategy and business purpose. We developed an evaluation of the way of thinking the purpose, from Mintzberg to Ferrero, from Canada to Italy the way of rethink the business is now changing. Get the whole article…

Liquid Modernity?

Zygmunt Bauman's theory applied to organisational thinking. Competition through innovation is realised by a sudden impact followed by an immediate obsolescence. Innovation as a continuous driver for improvement, implies a fast changing organisation not only in terms of products and services but also regard to ideas and culture. New ideas serve to overtake old, obsolete…