Why Analysis Is Not Enough And Passion Is So Important
A Story From Henry Mintzberg by Karl Moore (Mc Gill University)
In the Analytic module of our International Masters In Practicing Management and our Advanced Leadership Program for executives, my colleague Henry Mintzberg likes to use this story to show how analysis can get in the way of really understanding an organization and its purpose.
“A young, enthusiastic MBA was finally given the opportunity to apply his learning. He was asked to carry out a survey of a group with which he was not normally familiar and submit recommendations as to how its efficiency could be increased. He selected as his target a symphony orchestra. Having read up on the tools of the trade, he attended his first concert and submitted the following analysis:
- For considerable periods, the four oboe players had nothing to do. The number of oboes should therefore be reduced, and the work spread more evenly over the whole concert program, thus eliminating the peaks and valleys of activity.
- All twenty violins were playing identical notes. This would seem to be an unnecessary duplication, so the staff of this section should be cut drastically.
- Obsolescence of equipment is another matter warranting further investigation. The program noted that the leading violinist’s instrument was several hundred years old. Now, if normal depreciation schedules had been applied, the value of this instrument would have been reduced to zero and the purchase of more modern equipment recommended long ago.
- Much effort was absorbed in the playing of demisemiquavers, which seems to be an unnecessary refinement. It is recommended that all notes be rounded up to the nearest semiquaver. If this were done, it would be possible to use trainees and lower-grade operatives more extensively.
- In many cases, the operators were using one hand to hold their instruments. The introduction of a fixture would free that hand for other work. Also, it was noted that excessive effort being used by the players of wind instruments whereas, one compressor could supply enough air for all the instruments – and under more accurately controlled conditions.
- Finally, there seemed to be too much repetition of some of the musical passages. Therefore, scores should be pruned to a considerable extent. No useful purpose is served by repeating on the horns something which has already been handled by the strings. It is estimated that, if all redundant passages were eliminated, the whole concert time of two hours could be reduced to twenty minutes and there would be no need for an intermission.”
(Published more or less as above in the mid 1950s in an American professor’s bulletin, a Canadian military journal, and Harper’s Magazine, based on an anonymous memorandum circulating in London and probably published originally in Her Majesty’s Treasury of the Courts).
Prof. Karl Moore shared this story with me. Why analysis is not enough and passion is so important tells us a lot about skills and methods: if you do not know the matter you are enquiring you will never get the point. It is about passion in what we do. Business is more about passion and perception than methods and procedures.
Applying methods and procedures in lack of a deep understanding of the matter can’t lead to success.
Everyone who provides business consultancy (and everyone who buys it) should care about the business not the method.